This Day Was Rockin'!

Well, I admit it didn't start out that way but it got pretty rockin'! :p

I was handed some research that didn't really look that fun and I didn't really want to do it. I spent the first half of the day figuring out the best way to attack it, pulling up several different resources, asking questions, and then starting to pull the information.

I was happy to get an offer to go out to lunch as I badly needed it and enjoyed some time away from work blabbing with some really fun coworkers. By the time I got back, I had a smile on my face and got down to work to try to get the rest of my research done. It's amazing what a small attitude adjustment can do to help you - I soon found a way to better find all of the information I needed and just rocked it for the rest of the afternoon. I felt much better about it and wasn't worried about having to stay later or jump back into it after the weekend.

During my search, I was looking up an article about one of our campaigns and came across a quote from my supervisor...yeah, in Adweek!! Sorry if that's not something new to you, but I thought it was pretty freakin' cool. :)

The last hour or so was spent catching up, getting odds and ends done, and looking forward to next week's work...I think a lot more is being put on my plate, and I like it! But this afternoon was pretty chill and another planner and I chuckled over this:


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My coworker says: "While there are certainly productive and purposeful uses of consumer discussion groups, following consumers blindly is a bad idea. It takes a good moderator and courageous planner (often one in the same) to understand what's resonating with consumers or not (and why)."

Finally, I got back to my desk and had a groovy CD that a friend had burned me waiting - such a fun way to end the day.