Well obviously I just wrote a post about some fun things at my job...but it really made me think of more. I mean, I continue to be amazed by this industry!
First I thought about how a lot of Account Planning is telling stories. It's about listening to people, looking into the wide universe of information out there, and boiling it all down into something that is manageable but also interesting. I think that's why blogging fits so well with Account Planning - or at least one of the reasons.
Another reason is to just share information. New ideas and ways of thinking are essential - you can't know what other people are doing and feeling unless you try to experience some of the same things. And no one life is going to expose you to everything that everyone else experiences so you need to go out and try different things. That's why when students and advertising hopefuls come in to talk to us, we talk about picking up magazines that you would never personally read, watching movies that are somewhat out of your realm, doing anything culturally that can give you a different perspective.
But really, this all benefits you as a person as well. I mean, you are looking at a wide range of movies, music, cultures, ways of thinking, ideas - this expands your horizons and even makes you strive for more. You will be limitless, you'll never go stale, and that will help you in your career as well as just make you a very interesting person.
I also like that I will get to travel with my job. Some of it - the long hours, worrying about screwed up flight schedules, and bad food options - is not as desirable but think of the opportunities. You will visit places that you otherwise may never have had the chance. This continues to expand your mind but it's also just fun! Swanky hotels, cool destinations, good food in new places, and all to talk to new people. How exciting does that life sound?
I've tried to show a little of both sides of the industry and then throw in the human element - my life. You don't just do your job, you live your life. It has its ups and downs but again that's real (coming around to the end of the last post, keeping with the theme). I just see how this job will benefit me as a person as well as being pretty darn interesting. What fun!!
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1 comment:
hey, your new planner is a friend of my co-worker jory in austin. just found that out tonight.
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